Online presence is just the most required tool to attract new clients, maintaining existing relationships, and educating a target audience towards the specific product or industry. But for the majority making that digital identity starts with the best law firms website.
In the previous law firm website designs were predictably static, traditional, and plain. Through the public’s raised expectation for creativity, various firms are moving for the modern aesthetic which gives priority to simpler use while maintaining polish and professionalism. In this post, we shall explore the mentioned lawyer web design templates :
Common Features of a Modern Lawyer Website
#1. Dynamic Mastheads
While the traditional school sites shall simple engaging the image slider in the homepage masthead, the high-quality firms are using the area to grab out the attention via ambient videos and bold the static images. This switch permits the firms to emphasize what sets their work apart and helps in making a strong sense of brand.
Both the Young Moore and Harvell and Collins pose the ambient video to show the connection to the North Carolina communities for instance. The videos bring the subtle motion by featuring scenes of the state’s flag an overhead view of capital city Raleigh, and ocean waves that evoke the iconic North Carolina coast.
#2. Hamburger Menus
Through the client-oriented mindset, modern law firms are making the navigation to assist the site visitors to access the content. One of the best methods our customers are taking out is the goal is through executing the easier hamburger menu which leads to a deeper level of navigation. This menu can collapse lends a streamlined look to every page which draws attention with the clutter through the clunky menu bar or static sidebar tabs.
Acknowledging it more than half of the world’s internet users access the web through the mobile phone the utilization of the mobile-first design such as the hamburger menu is raising the essential consideration on developing the effective website. For our law firm customers, the hamburger menu gets fills the void place amid the desktop and mobile to ensure a good navigation experience on every device.
Some ideal menu gets exits on the sites that we had made for Young Moore, Saxena White, and Parker Bryan Family Law. these companies practice the hamburger menus to directed the site visitors to their particular interests.
#3. Streamlined Navigation
The other method that our customers are highlighting the transparent navigation is via practising the easier main navbar. This method works to simplify the visitor’s decision-building steps by pointing the attention to the key pages such as practice areas, Attorneys, and each firm’s About page.
Brown & James and Harvell and Collins do an effective job practising the clear and concise main nav to access the needed content on the website. Besides increasing the morale for purposeful exploration of the topics it is good to see that how the minimal main navigation maintains the options of the topics which the visitors seem to seek.
4. Client-Focused Content
The same as focusing on the customers’ requirements, the modern companies seek their content on the site through the question: In what way can we assist you? This reveals that the inclusion of the informational blog posts, client testimonials, and practice areas is set through jargon-free language and an easy-to-follow format. By setting the customer first the company has become more approachable and provides the website as a resource instead of space to fulfil with practising the other law.
#5. Content-Rich Practice Areas
To give the commitment so to assist the customers and discussing with the site visitors require the companies who are using the practice area pages to share the details that they wrote about every topic. It reveals that the practise area pages can provide the functionality to explore the concerning news and publications, relevant awards, specific attorneys, case studies, etc. the detailed and comprehensive content shows the head for both the site visitors and search engines.
It is good to know that Hancock Estabrook’s Utilizations move beyond the overview to engage their full range of services, representative experience, topical articles, and links to attorneys who are specialists in the provided areas. Through engaging all the related details for every subject. Hancock Estabrook anticipates visitors’ inquiries and shows their expertise. Same as that Young Moore nurtures the practice area pages with tabs that secure data which may help to site visitors.
Out of the needed things, there is the majority of the law companies website which is engaged in a huge amount of the detailed information. It raises the utility of the site but interferes with the visitor’s ability to take in all the important content. When text, images, and lists are fastened together on a single page, the content becomes less readable and visitors are likely to leave the site out of upsetting or disappointment.
The basic specification of the modern companies’ sites is the practice of whitespace to let the content live. Through separating the blocks and cards in enough space the essential content stands excluding the intrusion of other design elements.
Read Also: Top Lawyer Website Templates in India 2021
#7. Robust Attorney Bios
More and more companies are opting to showcase the people who used to perform better attorneys. Along with the attorneys specifying the homepages but their individual bio pages are trending concerning the details towards the detailed information for education, awards, credentials, publications, and community engagement. The in-depth bio pages permit the site visitors to correctly get to find the faces beneath the company. Hence assisting the effective professional relationships and permitting the customers to educate about the legal professionals from the comfort of their home or office.
It is just recognizing that the Hancock Estabrook breaks down their bios into a series of clickable tabs. The format permits the visitors the explore the bios based on the details that they are the ones who are most interested in the same.
#8. PDF Generators
The other method is that the companies to their bio pages are via the inclusion of PDF generators. In context to the law companies, the PDF generators are the specific feature as it makes it easy to download the site content and circulate the details for both internally and among the customers.
Brown & James and Hancock Estabrook both consist of PDF generators that give detailed bio documents with the tap of a button.
#9. News and Insights
To motivate the visitors to further engagement through the site the new companies link to news and insights content as it concerned to the other pages. Instead of transferring all news records to their own section, the alliance of articles builds a web of relevant content that both promotes SEO efforts and shows related data so to build understanding.
For instance, the page consists of links to current news posts for the corresponding topic. On a similar site, we make for Braverman Greenspun, their pages do. When the visitors access the real estate group they are presented with news posts on construction laws, co-op rules, and updates on modern cases. This will be subjected to see on the practice pages on the website of Tuggle Duggins website.
#10. Showcasing Awards
The law companies and attorneys can be acknowledged through the awards from the publications and ranking firms. To engage these characters excluding any distracting from more effective site content there are various companies who are placing the award logos at the end of their website.
Through executing this the companies can subtly indicate their fame excluding sacrificing the place in their main content areas. Award grids can be seen in site footers on Ragsdale Liggett, The Sumwalt Group, Smith Debnam, and Manning Fulton. Several of these sites also highlight awards on unique attorney bio pages.
#11. Prominent Contact details
It is seen as provided however the effective company specification their contact details throughout the site in the visible location. Young Moore and Parker Bryan Family Law engaged their telephone number to the menu button which seems to be on the top right of every page. The presence of the contact details builds it simpler for the visitors to reach the company with any questions or urge to get more details.
#12. Optimized for Mobile Use
It is the last one but will carry on further even after, the advanced companies are finding if their site is fully optimized for the use of mobile or not. As there are various customers and site visitors who use mobile devices to surf the web, law companies should opt to execute the responsive designs, fast-loading pages, and clickable links and phone numbers. When it is accessed on the cell phone the site must automatically get lowered and snap to set in the smaller screen. The effective site executes even on mobile devices as they do on desktop computers.
All these advanced lawyer websites are displaying a swift departure from the older feel for the specifications which is more dynamic, user-friendly, and brand-oriented. It reveals that magnificent development for the industry and enables the companies to expand their reach online.
The companies who are interested in developing their digital presence despite the subsequent step might be developing the social media following. Our blog provides some effective starting points for those engrossed in Social Media Management for law firm or Common Mistakes Law Firms Make on Facebook.